Upon graduating, however, he was swiftly rejected by art school. Due to the wide range of talents he displayed he was told that he had no focus. Ironically, it was only a year later that he found himself using those varied talents and working for the entertainment industry in the areas of character design, special effects, animation, video games and toys.

After years of working for the industry he became frustrated with the frequent lack of originality he encountered. As a result, he went into business for himself.

Via the Internet he launched www.doctorsteel.com . It was through this medium that he was able to cohesively showcase his various talents to the world. Soon enough his artwork, music, performance, photography, design, and ideals began to strike a chord with a generation who, like himself, had grown tired of the existing, uninspired and manufactured world of modern entertainment.